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With the growing awareness of lifestyle diseases and risk related to chemical-based products, there has been an increasing interest in green/natural products. The purpose of this study is to analyze the recent surge in the...

Global Business Business and Management Global Business

India seems to lead the shift from e-commerce to mobile commerce adoption. Apps and mobile websites are offered in various areas of health, travel, shopping, ticketing, and lifestyle, promising enormous opportunities for...

As per United Nations Development Program's Human Development Report 2016, India ranks 131 out of 188 countries on the gender inequality index, which positions it in the medium category. Women need intervention at various levels...

Political Science Social Sciences and Humanities Socio-Economic Development

The current study is based on the preferred attributes of the employer branding, and their influence in the decision-making process of the engineers (Btech graduates) from the different branches. This study attempts to fill the...

Nowadays, Cloud Computing has become the most attractive platform, which provides anything as a Service (XaaS). Many applications may be developed and run on the cloud without worrying about platforms. It is a big challenge to...

Algorithms Computer Science and Information Technology Artificial Intelligence

This article presents a neural network-based approach to develop named entity recognition for Hindi text. In this paper, the authors propose a deep learning architecture based on convolutional neural network (CNN) and...

Cognitive Informatics Computer Science and Information Technology Cognitive Informatics

With the upsurge in restructuring of the power markets, wind power has become one of the key factors in power generation in the smart grids and gained momentum in the recent years. The accurate wind power forecasting is highly...

Cognitive Informatics Computer Science and Information Technology Cognitive Informatics

The research has been undertaken with the objective of studying the factors of personality and its impact on organization citizenship behaviour (OCB) among information technology (IT) sector employees. The study will help human...

The purpose of the study is to examine the influence of hedonic and utilitarian motivation on Indian consumer's online purchase intention. Second, this study tried to explore if social media mediates the influence of hedonic and...

The use of social media platforms such as Facebook, Twitter, Instagram, WhatsApp, etc. have enabled a lot of people to communicate effectively and frequently with each other and this has enabled cyberbullying to occur more...

The COVID-19 epidemic has triggered unmatched impairment to businesses globally. There are unmeasurable financial influences in the short-term and long-term and have causes intangible destruction within businesses. This study...

Business Intelligence Business and Management Business Information Systems

Routing mechanisms in Ultra-Dense Network (UDNs) are expected to be flexible, scalable, and robust in nature and the establishment of the shortest path between the source and destination pairs will always be a critical...

The main challenge of Nurse Scheduling Problem (NSP)is designing a nurse schedule that satisfies nurses preferences at minimal cost of violating the soft constraints. This makes the NSP an NP-hard problem with no perfect...